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How Customized T-Shirts Can Benefit Your Business

3 August 2008 No Comment

Mini Billboards

Giving out promotional t-shirts with your company name and information on them means that when worn, the shirts are like mini walking billboards that promote your business. Customized business t-shirts can also create mini billboard-like attention when displayed in the window of retail companies or hung in a trade show booth. A sign promoting an offer to receive a t-shirt when a product or service is purchased could accompany the displayed shirts to help bring people into the store.

If Promotional T-Shirts are Wearable, People Will Keep Them

People tend to keep wearable stylish customized t-shirts. Look for nicely styled t shirts in attractive colors. White oversized t-shirts are a thing of the past as there is so much selection in affordable promotional shirts today. Choose long sleeved or short depending on the season. You can find traditional crew necked t-shirts to customize with your business information or button front Henley or baseball color blocked styles.

Make sure your customized t-shirt design is attractive, yet also fits in with your company colors and branding. All of the promotional tools your business uses should work together to form a consistent image of your company in your customers’ minds, and this includes promotional items such as t-shirts that you hand out.

Inexpensive Giveaways That Help Create a Scene

Customized t-shirts work well as part of an inexpensive promotion. You can include a radio station in your promotional advertising strategy. They can help get the word out and bring customers down to your event. Create a scene with music, balloons, face painting and the like.

Whether your event is a grand opening sidewalk sale or something else, you can hold a contest and include t-shirts as extra giveaways. Or, you could create a gift basket prize of your products with some promotional items included such as t-shirts with your business name, logo and location.

Useful for Both Customers and Employees

Customized company t-shirts are great for both customers and employees. You can promote your business by giving potential customers t-shirts at tradeshows and other events, but you can also customize some t-shirts with the word “staff” to make employees easy to identify at company events.

Just as client events can promote your company to customers, company events can increase morale and create an employee appreciation environment for your employees. Gift baskets that include promotional company logo t-shirts are great for customers, but customized t-shirts are also ideal for employees and their families for events such as family picnics. Or, choose customized baseball style t-shirts and start a company baseball team.

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